(Download free pdf) Strategic Financial and Investor Communication: The Stock Price Story






 | #1731274 in eBooks |  2014-04-03 |  2014-04-03 | File Name: B00JGQ5O2S


||0 of 0 people found the following review helpful.| Too Verbose, Not a Good Example of How to Communicate|By Frontier Accountant|This book was a chore to read. For someone who is supposed to be an expert in communications, Westbrook should know that being verbose causes your reader to tune-out and not get to the end of what you have to say. He spends far too much time on history and take far too long to make his points. Usin| ||‘In this new work on the vital linkage between communication and stock market price Ian Westbrook challenges a number of old assumptions and provides clear evidence that the future for corporate investment lies in the vertical integration of co

In today's aggressive marketplace, listed companies can no longer rely on their numbers to do the talking. If companies can't communicate their achievements and strategy, mounting research evidence suggests, they will be overlooked, their cost of capital will increase and stock price will suffer.



In Strategic Financial and Investor Communication: the stock price story  Ian Westbrook, principal of Australia's leading indepe...


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