||About the Author|Eduardo Martinez Abascal is Professor of Finance at IESE Business School. The content of this book is based on his teaching experience over the last twenty years in various countries including China, USA, Brazil, Mexico, Nigeria, Egypt, Germany
This book explains everything a manager needs to know about finance and transforms seemingly complex financial information into data that makes sense. It shows the financial basics that a manager of any small, mediumor large company should know and will leave you confident enough to ask the right business questions and make the correct finance decisions. The first part (Operational Finance) deals with the basics of financial analysis or analysis of the Profit and Loss a...
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